Posted by on July 21, 1997 at 10:51:06:
MARIA CECILIA M. RAMIREZ
1667 Meredith Road
Virginia Beach, VA 23455, USA
804.464.5015
ceciram@regent.edu
QUALIFICATIONS
High energy results oriented marketing professional with expertise in Administration, Public Affairs, Customer Service, Events Planning, Volunteer Management, Corporate Communications, and International Projects. Adept in creating and analyzing material/data for use in marketing and advertising strategies.
PROFESSIONAL EXPERIENCE
REGENT UNIVERSITY
Assistant to the Director of Marketing, 1996 - Present
• Developed the 1997-98 Creative Marketing Strategic Plan and Departmental Standard Operating Procedure Manual.
• Designed, implemented and sustained a total quality managment (TQM) department structure and customer relations program.
• Initiated and coordinated an educational marketing research center.
• Collated and disseminated relevant cutting-edge industry trends, statistical and modular information.
• Designed and coordinated marketing, communications and advertising plan development for special projects.
• Performed ad placement, production management and account representation.
• Supervised 11 employees including, Production Manager, Senior Designers, Senior Writers and Graduate Assistants.
• Generated institutional effectiveness reports to the President, Vice-President of Finance and Director.
INSTITUTE OF REAL ESTATE MANAGEMENT
Chapter Administrator, 1994-1996
• Increased membership involvement and attendance by 45% in organizational projects and special events including Executive Council Meetings, Dinner Installation, Seminar Workshop, Chapter Membership Meetings etc.
• Maintained and updated membership database of 150 members.
• Structured and created advertising with desktop publishing. Expertise included planning, writing editing, design layout and production of documents and PR materials including flyers and brochures.
• Produced, designed and created sales presentation, camera ready art for the 1995 IREM Directory that consisted of a 30-page, three color section and a 7-paged IREM Chapter No. 39 Newsletter every month using IBM and Macintosh computer graphics presentation.
TIDEWATER ASSOCIATION OF REALTORS
Public Affairs Assistant, 1994-1995
• Increased Commercial Real Estate Council membership by 50% through improved marketing and advertising strategies.
• Planned, marketed and coordinated educational seminars, focus groups, awards banquet and other special events.
• Produced and distributed the first Departmental Standard Operating Procedures.
• Developed, produced and implemented direct mail and newspaper advertising campaigns. This included such promotional materials as press releases, newsletters, organizational profile brochures, and flyers.
• Designed and prepared in-house art and informational materials. Provided computer support assistance for clients in use of the (ACRE) Access to Commercial Real Estate Computer System.
MARIA CECILIA M. RAMIREZ
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GE-ADVANCED SERVICES INC.
Customer Service, 1993-1994
• Provided customer service and scheduled service calls.
• Handled customer complaints and was involved in the Quality Assurance Group.
• Wrote articles to the GE-ASI monthly newsletter.
ASIAN INSTITUTE OF MANAGEMENT
Assistant to the Vice President, 1990-1993
• Coordinated International Management Conferences attended by alumni from United States, Europe and Asia.
• Prepared annual departmental budgets and tracked expenditures and maintained assets accountability.
• Maintained 25,000 membership databases for Alumni Fund Raising Program.
PHILIPPINE PRESIDENTIAL COUNCIL FOR YOUTH AFFAIRS
International Projects Staff, 1987-1990
• Organized diplomatic functions and governmental projects assigned by the Presidential Council.
• Coordinated media relations to universities, foreign embassies, international youth organizations and other organizations.
• Designed and conceptualized youth programs and projects promoting political, socio-economic and cultural awareness.
UNITED NATIONS- MANILA OFFICE
Public Relations, 1988
• Organized and scheduled Sponsored Lecture Series for media and universities.
• Prepared incoming and outgoing communications from and to the Headquarter Office in New York.
COMPUTER SKILLS
• WordPerfect (DOS & Windows)
• Microsoft Office (Word, Excel, Access, Powerpoint, Access)
• Lotus (DOS & Windows)
• Microsoft Publisher, Desktop Publishing, Page Maker, Ventura, Macintosh, Internet
EDUCATION
Attending M.B.A. Courses
Regent University, Virginia Beach, VA
Bachelor of Arts in International Studies, 1990
Maryknoll College Foundation, Philippines
PROFESSIONAL AFFILIATION
Member, Public Relations Society of America, 1997
Member, American Red Cross. 1993-97
MARIA CECILIA M. RAMIREZ
1667 Meredith Road
Virginia Beach, VA 23455, USA
757.464-5015
ceciram@regent.edu
Dear Sir/Madam:
I would like to explore job opportunities in your organization. I am planning of moving back to the Philippines by December 1997. Enclosed is my resume for your review and consideration.
I have an extensive background in Events Planning, Corporate Communications, Administration, Public Relations, Marketing, and Desktop Publishing. As my resume indicates I am known for my ability in handling multi-task levels of responsibilities from organizing, planning and implementing special events such as International Management Conferences, Executive Council Meetings, Marketing Projects, Fund Raising Program to designing PR promotional materials such as directories, invitations, newsletter, brochures, flyers and other pertinent documents. In line with my other responsibilities I have also proven my ability in tracking expenditures,bookkeeping and preparing budget requirements.
My experiences have shown increased responsibility, variety of job assignments and solid accomplishments. I am accustomed to a fast-paced environment where deadlines and priorities and handling multiple jobs simultaneously is the norm. Constant negotiations with all levels of management have strengthened my interpersonal skills.
Based on my skills, abilities and experiences, I would appreciate an opportunity to be interviewed so that I can discuss how my areas of expertise can contribute to your organization.
Thank you for your time and consideration. I look forward to hearing from you soon.
Sincerely,
Maria Cecilia Ramirez
Enclosure: Resume