Sales and Marketing Director


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Posted by on August 26, 19103 at 05:57:54:

B2 L10 PHASE 1A DAWN ST. RIDGEMONT EXECUTIVE VILLAGE, CAINTA, RIZAL,Philippines

Phone 0916 770 90 21 / 284-20-54
Fax 284-20-54
E-mail deleonnj@yahoo.com
Nmanuel J. de Leon
Objective
To be hired as SALES / MARKETING DIRECTOR
Professional experience 1980 - 1985 Banco Filipino Manila, Phils.
Bank Branch Cashier
§ Supervise bank cash operations, which include deposit, withdrawal, and loans services.
§ Directly reports to the Branch Manager; supervise tellers, cash assistants and bookkeeper.
§ Other positions held prior to Bank Cashier are: junior cash assistant- signature analyst, regular cash assistant-signature analyst.

1986 - 1989 Wyeth Philippines Manila, Phils.
Territory Sales Manager
§ Coverage of assigned healthcare professionals and trade outlets to achieve assigned territorial sales goals.
§ Implementation of product sales strategies in assigned territory.

1989 - 1994 Wyeth Philippines Manila, Phils.
District Sales Manager
§ Direct and control activities of Territory Managers to achieve sales goals of the District on assigned products.
§ Coordinate with counterparts and marketing to achieve maximum promotional effort in assigned products.
§ Maintain full complement of personnel in assigned group through recruitment, selection and training of Territory Managers.

1994-1995 Wyeth Philippines Manila, Phils.
Associate Sales Trainor
§ Conducts classroom and field training of territory sales managers, district managers and other sales and marketing personnel.
§ Coordinates with marketing and devices product training manual for new products.
§ Constructs training modules for field personnel.
§ Implements in-house training programs.

1995 - 1997 Wtyeth Philippines Manila, Phils.
Product Manager
§ Acts as a point of reference for all matters relating to a group of products and ensures that such product line achieves the maximum growth possible while attaining profitability.
§ Prepares an Annual Marketing Plan dealing with both short-term, (1 year) and medium term (3 years) prospects of each product assignment. The Marketing Plan is prepared in accordance with guidelines laid out by management. Instructions preparation issued by Wyeth International as reference.
§ Recommends and develops specific strategies and advertising/detail aids for assigned products, to improve market penetration, product growth and profitability.
§ Controls advertising, promotional and related expenses in accordance with the budget in the current year's Marketing Plan.
§ Manages assigned products by formulating product sales and marketing strategies.
§ Coordinates with sales force for proper implementation of strategies and tactics for assigned products.
§ Coordinates with other departments to ensure smooth implementation of product related projects and activities.
§ Conducts regular sales and marketing conferences.
§ Regularly communicates with U.S. Head Office in matters related to Global Marketing Strategies.

1997-2000 Wyeth Philippines Manila. Phils.
Regional Sales Manager
§ Direct and control activities of Territory Managers and District Managers in Greater Manila Area to achieve assigned regional sales targets,
§ Coordinates with counterpart division and other sales and marketing sections to achieve maximum promotional effort in assigned products.
§ Maintain full complement of personnel ( DMs.TMs ) in assigned region.

2000 -2002 Wyeth Philippines Manila, Phils.
Business Development Manager
§ Responsible for the identification of new product business opportunities and product development of existing brands.
§ Development of corresponding Marketing Plans and strategies for the introduction of new product entities. These includes the following activities:
Pre-Launch - market research; product formulation,packaging design and development; coordination with production,medical,finance,sales and marketing (local and international); forecasting, regulatory requirements; launch task force management.

Launch - launch conference, product manual preparation, training of sales personnel, launch to customers, HCPs, trade.
Post -Launch - conduct of post research evaluation, monitoring of sales, market shares, P&L and strategy implementation.
§ Building partnerships, tie-ups and co-promotion of brands,
§ Regular coordination with Wyeth International for new product opportunities for local market and with Wyeth Research for future product developments.
§ Coordination with all corporate departments to ensure smooth conduct of new product development and launches.

2002 Wyeth Philippines Manila,Phils.

National Sales Manager
§ Direct and control sales activities of Wyeth Nutritional Division in order to achieve sales and market share targets for the Division.
§ Closely coordinates with all departments and divisions to achieve maximum promotional effort in assigned products.
§ Ensures that Business Plans are made by respective regions at the start of the year and monitors proper implementation.
§ Monitors proper implementation of all marketing strategies and tactics.
§ Allocates and controls division financial budget,
§ Maintains full complement of the national sales force and sales managers.
§ Regularly coordinates with U.S. headquarters in order to ensure that Corporate policies and regulation are complied with.

2003 Wyeth Philippines Manila,Phils.

Sales Consultant







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