Assistant Media Planner


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Posted by on July 26, 19102 at 07:28:58:

OBJECTIVE

To be part of a highly motivated and hard-working media staff whose primary objective is to come up with highly competitive, well-researched media plans and out-of-the-box ideas for their client's markets.

CAPABILITIES

§ Computer literate
§ Has experience in Marketing, PR Management, Copywriting, Hard News and Feature Writing, Audio-Visual Communication Techniques, Theatre Acting, Scriptwriting, Writing short stories and short essays.
§ Proficient in oral and written Filipino and American English


EMPLOYMENT HISTORY

Little Child OF JESUS SCHOOL, MARIKINA CITY
NURSERY Teacher, May 2000 – June 2002
§ Constructed creative audio-visual materials and activities to facilitate learning for school children ages 2 -4.
§ Assisted in various administrative functions like data encoding and management of school operations in the absence of the Directress.
§ Assisted in managing school events and extra-curricular activities of students.

Tower Publishing – BE Magazine, Makati City
CONTRIBUTING WRITER, October 2000 - 2002
§ Produced well-researched, informative and creatively rendered feature articles for the teen and young adult market.
Atlas Publishing – MOD and TEENTRENDS Magazine, Quezon City
COLUMNIST (TEENTRENDS) AND CONTRIBUTING WRITER (TEENTRENDS AND MOD), 1999 - 2001
§ Produced well-researched, informative and creatively rendered feature articles for young and adult women (MOD) and teenagers (TeenTrends).

Events and Entertainment Specialists Inc, Pasig City
EXECUTIVE AND MARKETING ASSISTANT, September - December 1999
§ Second in command to the Managing Director; transacted and closed deals and negotiated with clients in the absence of the Managing Director.
§ Reduced the company’s overhead cost on employee compensation by functioning as an Executive and Marketing Assistant and under minimum supervision.
§ Assisted the Production and Entertainment team in conceptualizing and implementing effective promotional plans that improved public relations and marketability of the agency’s circle of talents (professional models and artists).
§ Reduced the company’s additional expenses on external publicity agent by contributing skills in creating publicity articles / news releases and by authoring talent’s profiles.

Radio Mindanao Network – 93.9 DWKC, Pasig City
TRAINEE, May - June 1998
§ Reduced the workload of the disc jockeys by assisting in message handling, information research, data encoding and various administrative tasks.
§ Was tapped as a voice talent in various house ads and product commercials.
§ Wrote news, public service ads and questions for guest/s interviews.
Agatep Associates, Inc., Quezon City
PRACTICUMER, April – May 1997
§ Was able to acquire first-hand training on the rudiments of copywriting principles and practices (conceptualizing and creating news releases, print advertisements, etc.) from the Senior Copywriters and from the company President / CEO.
§ Assisted in events management through media monitoring.
§ Reduced the workload of account executives by assisting in data encoding, computation of media / ad values and various administrative tasks.

EDUCATION

Miriam College, Quezon City
A.B., Communication Arts, 1994 - 1998
§ Worked in the campus radio station (RADIO MC) as newscaster, disc jockey and News Department head from 1995-1998.
§ Garnered the 4th place award as Best Performer in the Miriam College Film Festival.
§ Assisted in the preparation of the school annual as a volunteer encoder.
§ Specially selected to join the annual debate for school year 1995-1996 as a researcher.
§ Affiliated with the following school organizations as a member: PANGKAT PINOY (1997-1998); COMMUNICATION ARTS AND ADVERTISING SOCIETY (1995-1998); INTERSCHOOL BUSINESS ASSOCIATION (1994-1995).

St. Scholastica Academy, Marikina City
Secondary, Primary and Preschool 1982 - 1994
§ Affiliated with Red Cross Youth Organization (SSAM chapter) as a member (1992-1993) and as a year level representative (1993-1994).

ACHIEVEMENTS

§ Dean’s Lister for School year 1996-1997 Second Semester
§ Licensed Sales Associate: Insurance Commission October 27, 1998

SEMINARS AND WORKSHOPS ATTENDED

§ BASIC SCHOOL FOR SALES ASSOCIATES (CMG of Australia)
§ RADIO MC WORKSHOP (Miriam College)
§ SEMINAR ON AUDIO-VISUAL COMMUNICATION TECHNIQUES (Philippine Information Agency)
§ NEWSMAKERS FORUM (Philippine Press Institute, Intramuros, Manila)
§ FILM DIRECTING SEMINAR BY ISHMAEL BERNAL (Miriam College)
§ NEWSCASTING FORUM BY CAREN BAYHON (Miriam College)
§ WORLD CENTENNIAL MOVIE CELEBRATION (SM Megatrade Hall, SM Megamall)
§ SALES AND MARKETING SEMINAR (Ateneo De Manila University, Loyola Hts., QC)
§ DULAANG BALINTATAW STAGE ACTING and SCRIPTWRITING WORKSHOP (Parks and Wildlife, Diliman, QC)

CHARACTE REFERENCES

To be furnished upon request.






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