Sales /Marketing Manager


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Posted by on December 27, 19100 at 11:00:15:

ALLAN FERNANDO REI CABRAL ESPINO
21 Lisbon St. Phase 3 BF HOMES Paranaque City
Metro Manila

TEL. NO: (02) 826-4070 RES.
CELLULAR PHONE # 0919-3469933
Email Add: aespino2000@surfshop.net.ph / acespino2000@yahoo.com

GROSS ANNUAL INCOME: P 572,000

EDUCATIONAL BACKGROUND

1997 – PRESENT ATENEO GRADUATE SCHOOL OF BUSINESS
MASTERS IN BUSINESS ADMINISTRATION
18 units earned.


1989 – Dec .1993 DE LA SALLE UNIVERSITY
Graduated in Bachelor of Science Major in Business Management and
Bachelor in Arts Major in Economics. (LIA-COM)


Officer: NROTC Corps of Officers


1985 – Mar. 1989 MANRESA SCHOOL (BF HOMES PQUE)
Graduated High School March 1989.


WORK EXPERIENCE

Aug. 1999 – Sept. 2000 CEMEX S.V (Solid Cement Corporation)
Area Sales Manager.
1) Sales & Collection of cement products and aggregates to retailers in Cavite.
2) Manage existing accounts and monitor Account Receivables

Page 2 Resume of A.F.R.C. Espino


3) Gather data on competitor’s activities/prices including competitor’s monthly sales for market analysis.
4) Establish new clients in the area
5) Manage branch operations/warehouse requirements including supervision of staff.
6) Establish marketing activities/plans for area.
7) Monitor retailer’s inventory and sales.
8) Monitor construction developments in the area.


June 1997 – August 1999 HONDA PHILIPPINES INCORPORATED
Assistant Manager.
1) Sales & Collection of motorcycle products.
2) Gather data on competitor’s activities/prices/monthly sales for market analysis
3) Gather data on local economy including benchmark prices on prime commodities produced for industry analysis.
4) Identify and develop new dealers or expand branches of existing dealers.
5) Manage regional office including its operations, budget and supervision of staff.
6) Establish annual sales and marketing plan for dealers per area.
7) Manage dealer’s requirements including monitoring of inventory, monitoring of sales/collection, monitoring of A/R and other support.
8) Act as consultant for dealer’s overall business requirements.


Dec. 1995 – May 1997 AVOME INCORPORATED
District Supervisor.
1) Sales & Collection of pharmaceutical products.
2) Visited doctors and drugstores.
3) Gather data on competitor’s prices/activities.
4) Provide product presentations and other marketing activities.
5) Supervise sales people.

Dec. 1993 – Dec. 1995 AVOME LABORATORIES INC.
Medical Representative.
Worked as part of the company’s sales force. Responsible for area development
Sales & collection of pharmaceutical / agricultural products.


SEMINARS & TRAININGS ATTENDED


OCTOBER 1999 J.D.EDWARDS SYSTEM
Computer orientation on AS400 / JDE system.


JANUARY 1999 MARKET EVALUATION / PRODUCT COMPARISON
Seminar focused on industry analysis and competitor’s products.
Page 3 Resume of A.F.R.C. Espino

OCTOBER 1998 SEVEN HABITS OF HIGHLY EFFECTIVE PEOPLE
Focused on self improvement and personality development


AUGUST 1998 4S DEALERSHIP TRAINING
Focused on dealer management and dealership programs


JANUARY 1998 BASICS OF BANKING
Overview of the banking industry.


JANUARY 1998 COUNTERFEIT DETECTION


JANUARY 1998 FORGERY DETECTION


DECEMBER 1997 CUSTOMER SERVICE ORIENTATION
Values of excellent customer service / after- sales service.


OCTOBER 1997 APPLIED SELLING SKILLS

JULY 1997 BASICS OF IMPORT / EXPORT
Overview of Customs regulations and policies


MEMBER


PHILIPPINE CHAMBER OF COMMERCE AND INDUSTRY P.C.C.I.
( RP – CHILE BUSINESS DELEGATION )


BLUE KNIGHTS – PSG/PPU RADIO COMMUNICATIONS GROUP

PREX Class 19 ( PARISH RENEWAL EXPERIENCE)

PERSONAL BACKGROUND

Born in Tondo , Manila . Responsible , pro-active , adaptable, results – driven and conscientious in any
undertaking. Can work with minimum supervision. Computer literate. Knowledge in Windows based applications.
Fluent in English and Filipino. Willing to be assigned anywhere.
Page 4 Resume of A.F.R.C. Espino


REFERENCES


ENGR. RAMON PACINA
Assistant Service Manager
HONDA PHILIPPINES . , INC
Km. 17 South Superhighway , Paranaque City


JET LANTING
Product Manager
WYETH PHILIPPINES
Chino Roces Avenue , Makati City


LIZA ESPIRITU
HR Consultant
AMROP INTL
Antel Bldg , Valero Street , Salcedo Village
Makati City


ALDRIN SAN JUAN
Sales Manager
CEMEX S.V.
24/F Petron Megaplaza B;dg
Gil Puyat Ave., Makati City








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